Archive for the ‘Online Business’ Category

How to design a great flash banner

There are many different things that are worth considering when designing a new flash banner, things like the size or shape and where it will be placed on the website or blog often make the difference between it being effective or not. Many website owners will want to place the advert above the fold line, this is the line that appears on the webpage before it starts to scroll; however in the latest Google algorithm update it would appear that the search engine giant are looking to clamp down on this type of flash banner promotion, it might well be that search engine results are downgraded if a site has too many adverts above the fold line. The best way to deal with this is perhaps to have a good balance in the locations of where the flash banners are featured, this way the web page will probably have a more natural feel to it.